Crafting a Perfect Business Name
There are plenty of companies in the world. It’s very difficult to choose a brand name & stand out from a huge crowd. In this video, Neil Patel gave a few tips to choose a great business name that will help you grow your brand.
1. Consider the audience that your brand is targeting – The very first thing you want to do is consider the audience that your brand is targeting.
2. Select what type of name you want – Choose what type of name you want. Whether you’re using your name to brand or other names.
3. Acronyms – Acronyms are the shortened versions of descriptive names.
4.Descriptive Name – The company name can have a name that describes what type of business you’re having. It will not be much impressive but works well.
5. Suggested Names
Real – terms that are taken straight from the dictionary.
Composite – mixing to dictionary words together into one
Invented – they’re just not enough words in a dictionary to come up with your own brand, so you have to invent one.
6.Associative – The terms that are derived from another language.
7. Abstract Name -This is where the power of phonetics comes into play.
Finally, make sure it’s a name that can be trademarked or copyrighted.