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8 Things To Master in SEO


 

In SEO, there are many challenges that the website has to go through. And also it’s very important for every company to get the word out about their business while reaching an audience that matters.

In this video, Neil Patel explains about 8 things to master in SEO.

Eight things to master in SEO are,

Studying search results and competitors

Use Ubersuggest not only to find similar keywords but also to know about your competitor’s website

Planning and strategizing

After finding the keywords, pick up the keywords which have the SEO difficulty score of less than 40 and also uber suggests will tell you how many backlinks you need to rank for any given keyword. Analyze those things and optimize it.

Writing

Writing content is more important, which should be unique from others. There are many contents available on the same topic that you choose but you need to write a content that unique from others.

Basic HTML

You need to edit title tags, meta tags, add schema markup, tracking code, it’s a great way to get higher rankings. So you need to know basic HTML to figure out how you can structure your site.

Learn Analytics

You should know the conversion rates per page and channel, bounce rates, time on site, traffic by channel and month over month growth rates to provide the best user experience

Self-management

The site audit report will end up breaking down what you should focus your time on first, second, third, fourth, fifth, etc. based on what’s going to have the biggest impact on your ranking.

Learn Constantly

SEO change rapidly. So you should be updated. You need to read each and every single day and learn from other people in your industry as well, even if that takes some time out of your day

Cold Outreach

It’s important to master cold outreach whether its an email, social media or phone calls.